Company Profile

The Findability Group (formerly Lutze Consulting) is a Search Engine Optimization consulting and training firm that works with companies to attain and maintain maximum internet exposure using state-of-the-art tools and techniques to produce measurable results.

The firm consults with a wide variety of clients, from medium-sized to large global businesses, and has improved search engine results for over 250 enterprises nationally and internationally.

Our client success stories are a result of our outstanding strategic partners and our exceptional staff of search engine optimization experts, which includes: 


Meet Heather Lutze - Owner the Findability Group (formerly Lutze Consulting)


Heather is a nationally recognized speaker, trainer and consultant in search engine placement, Pay Per Click (PPC), Search Engine Optimization (SEO), and social media. Yahoo! Search Marketing trusted her to train their advertisers for more than two years, and she is currently a lead presenter at the Pay Per Click Summit nationwide. Heather is a sought after consultant who has owned the Findability Group (formerly Lutze Consulting) for the past ten years. 
 
Prior to forming the Findability Group (formerly Lutze Consulting), Heather had her own web design company. In fact, it was her clients' frustration about getting traffic to their sites that was her inspiration for learning and mastering the art and science of search engine visibility. Before starting her web design firm, Heather's notable internet experience included executing a two million dollar internet marketing strategy for a major dot com, developing and architecting a $200K online Amazon.com promotion, and consolidating a $20K click budget for seven major CPC campaigns into one centralized report tool. Her employment background includes positions with U.S. West, Borg-Warner and TEK Consulting.


Meet Troy Stockinger - Senior Account Manager


Troy is Google certified, has over 7 years of Internet Marketing experience, and holds an MBA in eCommerce.   His experience in online marketing, customer service, project management and web analytics is a true asset.  His job here is to work closely with our clients and manage their SEM initiatives.  From the beginning, he will assist in every aspect of launching campaigns along with monitoring and analyzing campaigns for a successful outcome.


Meet Sarah Boyd - Client Care Manager


Sarah has extensive client care and project management experience in all facets of business, including 8 years of managing tenant issues for a large property management firm. Sarah works to ensure our clients are receiving the attention they deserve, as well as handles SEM initiatives with Troy. She was educated at Metro State College of Denver.


Meet Natalie Marlett - Sales & Marketing Manager

Prior to joining the Findability Group (formerly Lutze Consulting), Natalie coordinated new business and marketing projects for a communications research firm in Washington, DC. Natalie is responsible for the sales process as well as marketing for the Findability Group. Natalie holds a BA in Political Science with a minor in Business Administration from the University of North Carolina at Chapel Hill.

Maury Cohen- SEO/Web Writer
Maury is a marketing copywriter and editor who specializes in web content, and writing for search engine optimization. Once the appropriate keywords and theming have been determined, Maury optimizes clients' content for the search engines, producg instant and dramatic results.

For more information about search engine optimization and web marketing,

or to see real-time data on your company’s current viability on the web, contact us today. 

Free Keyword Discovery Report with each inquiry.

303.841.3111